The ongoing process of achieving results
If you don’t maintain your vehicle, eventually the engine is going to drop out of it. Unfortunately, too many law firms have never had a website that got them anywhere: lack of effective SEM has a lot to do with this.
The SEM process involves ongoing focus on marketing, branding, search engine optimization, link building and other key elements. Big Voodoo will stay on top of that process so that your firm’s site stays competitive.
On the leading edge — and staying sharp
Search engine marketing (SEM) is a broad term that encompasses different techniques and strategies used to maintain a healthy, high-performing website. These techniques include pursuing high search engine ranking of your website through the use of paid placement as well as through “organic” search techniques such as article writing and blogging.
At Big Voodoo Interactive, we make search engine marketing a top priority. The goal of effective SEM involves:
- Attracting quality leads to your site
- Boosting the ranking of your site to the top spot of Google and other search engines
- Increasing the popularity of your site
Our SEM efforts are part of the reason our sites produce cases at a rate of 2:1 over the leading attorney marketing firm sites.
Effective SEM can help you find the leading edge of the legal web: contact Big Voodoo Interactive today.